vp19 (vp19) wrote in carole_and_co,

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How Hollywood mourned

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January 15, 1942 marked a beginning for Carole Lombard, as she kicked off a national war bond campaign with a successful sales rally in her home state of Indiana. Little did she know she would not live out the following day, as she, her mother Elizabeth Peters, and film publicist/chaperone Otto Winkler perished in a plane crash in Nevada.

The news stunned the movie industry, and on Monday, Jan. 19, the trade paper the Hollywood Reporter honored Lombard and Winkler by placing them on its cover:

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We've run that cover before...but now, we get to see more of what's inside, as the issue currently is on sale at eBay. There is a column-long salute to Lombard, focusing more on her generosity to the film community, and their affection for her, than Carole's considerable career achievements. I can't read it in its entirety, but it concludes, "No, Carole Lombard never lost a friend. It is we who lost Carole."

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Much of the issue was planned before her sudden passing, so there is plenty of industry news of the day, along with an ad commemorating the continued critical success of "Gone With The Wind":

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There's more inside on both box office and Hollywood aiding the war effort...

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...including an ad from the Screen Publicists Guild mourning Winkler's passing:

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The back page consists of an ad seeking contributions for the American Red Cross. Little more than a month after Pearl Harbor, fears that the Japanese might attempt an assault on the West Coast were genuine, explaining some of the ad's wording:

"We fervently hope that 'It won't happen here,' but we cannot take any chances...The American Red Cross must be prepared to help you -- should you need them!"

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The ad concludes with a reminder that mass meetings on behalf of the Red Cross were scheduled for noon at each studio -- and since over the years, Lombard had worked at many of them at one time or another, it's likely that her death spurred many to give more generously than usual.

The eight-page issue measures 12.25" x 9.25" and is said to be in "Very Good plus" condition -- "A sharp, sturdy issue with a clean, white interior."

The issue is being sold for $80. If you are interested, learn more at http://www.ebay.com/itm/Hollywood-Reporter-January-19-1942-Carole-Lombard-Gone-With-the-Wind-Red-Cross-/151108264368?pt=Magazines&hash=item232ec121b0. It's a reminder of a moment when triumph was replaced by tragedy.

carole lombard 011542 indiana v for victory large

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