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carole lombard 06

One more for the 'Book'

Posted by vp19 on 2011.02.19 at 02:02
Current mood: satisfiedsatisfied

Ever wonder what Carole Lombard's favorite fan magazine was? She certainly wouldn't have announced it publicly, but one logical candidate would probably be Screen Book. And why not? Not only had she been featured on its cover several times, but on one occasion (the April 1936 issue) she served as guest editor (http://community.livejournal.com/carole_and_co/213419.html):

So it should come as no surprise that the magazine's photographer, Jack Albin, took a photo of Carole reading Screen Book while seated in the Music Box Theater on Hollywood Boulevard that "Lux Radio Theater" called home:

Interesting outfit, although those ankle-strap shoes really don't become her.

The seller of this photo says it was taken in 1939, and was done while Lombard waited for Clark Gable to finish a rehearsal. (Some sleuthing with magazine covers showed this was from September 1937, while Gable was rehearsing "Cimarron" and before Lombard ever appeared on "Lux.") Carole would make the Screen Book cover in February 1939, not long before marrying Clark:

The photo of Lombard with the magazines measures 11" x 14"; it's not an original but was struck from a vintage negative. You can purchase it for $15, and it will be up for sale through 5:54 p.m. (Eastern) on Tuesday. Interested? Check it out at http://cgi.ebay.com/CAROLE-LOMBARD-11x14-B-W-publicity-portrait-c-1939-/200568615575?pt=LH_DefaultDomain_0&hash=item2eb2d23297.

Oh, and Screen Book wouldn't be finished with Carole for 1939. In fact, armed with a new logo for the November issue, the magazine literally got her goat:


caroleirene at 2011-02-19 12:23 (UTC) (Link)
Fantastic job, as usual! Fan magazines were so much cooler during the Golden Age of Hollywood!I love the last magazine cover, the one with Carole holding a goat. I've never seen it before!
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