vp19 (vp19) wrote in carole_and_co,

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'Moviepix' kicks off

It's the start of 1938, and you're a magazine publisher. You note photo-oriented newsmags such as the hugely successful Life and its rival Look are doing boffo business, so you decide to start one of your own, focusing on the movie industry. For your first issue that February, your cover subject is Carole Lombard -- then the hottest star in the business -- teamed with Paramount studio stablemate Fred MacMurray. On the back, Warners' Errol Flynn, in the midst of filming his swashbuckler "The Adventures Of Robin Hood" (set for release in May):

Some Carole-related items were inside the inaugural issue, such as a piece on her relationship with Clark Gable...

...and a goofy spread showing Lombard with other luminaries of laughter:

Other interior pages showed all sorts of pics, including a few pre-Code images no longer seen on screen (thank you, Joe Breen!):

The magazine, listed in good condition, is up for auction at eBay; as of this writing, one bid has been made, for $9.99. The auction ends at 8:21 p.m. (Eastern) Saturday.

To place your bid or find out more, go to https://www.ebay.com/itm/MOVIEPIX-Magazine-February-1938-Fred-Macmurray-Carole-Lombard-Robin-Hood/303777618432?hash=item46ba8e9a00:g:nWAAAOSwVb5fubf9.

And as for Moviepix? It ran at least one more issue (Katharine Hepburn was on the cover), but beyond that, I don't know its fate. (In the early 1950s, there was a magazine titled Movie Pix -- two words -- but I can't establish any ties to this publication.)

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